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circular economy

“At Linneo we are re-using the sugar cane bagasse creating make up containers and packaging”.

According to the Food and Agricultural Organization (FAO), Colombia is amongst the largest producers of sugarcane. However, this industry generates large amounts of agro-industrial waste which has no current use. At Linneo we are re-using the sugar cane bagasse creating make up containers and packaging.


Sustainable Development Goal #12  fosters a more sustainable practice. Therefore, the interchangeable makeup palettes allow users to buy shades as needed which can be used for a longer time. Our palette has increased lifespan as the eyeshadows are refillable. With this system, the user can buy our palette and keep it for a longer period of time as they can buy the single shade they run out of, making it less expensive and more engaging for clients.

WE WANT TO BOOST THE COLOMBIAN ECONOMY BY MAKING VISIBLE AND PROMOTING THE BIODIVERSITY OF OUR COUNTRY

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BUSINESS MODEL CANVAS
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